ROLE: ART DIRECTOR
WINTER 2024 ISSUE
“DOUBLE TAKE”
The Ask: Create a concept centered around dance to pair with our writer’s piece about the resurgence of dance within popular culture
My Inspiration: Disco Dance Culture from the 70’s & Modern House Music Culture
THE PROCESS
STEP 1: Create a pitch deck to visualize the concept and communicate the idea to the executive team and the pitch team
STEP 2: Create a mood board for the vibe of the shoot
STEP 3: Detail model’s outfits, sets, lighting, angles, and makeup
